BHP enjoyed our third year at #thelodgingconference this past week in Scottsdale, Arizona. Harry Javer's forte of bringing together top hospitality professionals (2,540 attendees in 2022) to network and discuss the industry's wins, trends, challenges, and future is truly amazing. For example Bernard Baumohl, recognized by Wall Street Journal as the most accurate economic forecaster, shares annually his insight on the economic outlook and its impact on the hospitality sector. We have attended conferences all around the country, but none compare to the substance shared and networking opportunities at this event.
Our Chief Visionary Officer, Jenifer Neptune, was on the panel for Boutique Hotels Revolutionizing the Hotel Industry. Additional seating had to be brought in and standing room was in short supply during the packed session. Top subjects included defining boutique versus lifestyle hotels, independent versus soft brands (i.e. Trademark Collection by Wyndham), food offerings and trends at boutique versus lifestyle hotels, creating authentic local experiences, and managing service expectations while dealing with the major shortage of staffing in the hospitality industry.
One insight shared at the conference: the average hotel employee turnover is 50%, while at our boutique properties we are seeing a 10% turnover.