January 2022 MI Golf Journal

Boutique Hotel Professionals was proud to see Saint John’s Resort featured in the January 2022 edition of Michigan Golf Journal, recognizing a significant milestone in the evolution of the resort’s golf experience.

The feature highlights the complete transformation of the property’s former 27-hole golf course into a distinctive, reimagined golf complex, marking a new chapter in how golf contributes to the overall resort experience.

Reimagining Golf as Part of the Destination Experience

Rather than treating golf as a standalone amenity, the transformation focused on redefining its role within the broader resort environment. The reimagined golf complex was designed to enhance guest engagement, elevate daily play, and strengthen the property’s identity as a destination.

Key elements of the transformation included:

• A thoughtful redesign of the original 27-hole layout

• An emphasis on playability, flow, and experience

• Integration of golf into the overall guest journey

• A focus on creating a modern, compelling on-property attraction

The result is a golf experience that feels intentional, elevated, and deeply connected to the resort as a whole.

Recognition That Reflects Vision and Execution

Coverage in Michigan Golf Journal underscores the impact of a strategic, experience-led approach to golf development. It highlights how careful planning and execution can turn a traditional course into a defining feature of a destination resort.

For Boutique Hotel Professionals, the recognition reflects a broader philosophy: amenities perform best when they are designed as experiences, not add-ons.

Looking Ahead

The transformation featured in Michigan Golf Journal set the stage for continued evolution at Saint John’s Resort and reinforced the value of aligning design, operations, and guest experience from the outset.

We are honored to have been part of this milestone and to see the project recognized by one of the region’s most respected golf publications.